It all started with a casual gathering at the base of Breckenridge, fueled by the camaraderie of a great day on the slopes and a few cold beers. As we discussed life's mysteries, one intriguing question emerged: Why do all goggles look so alike?

As we looked around, took another sip of beer, and nodded in agreement, it became clear that indeed, most goggles were remarkably similar. It was then that someone posed a new question: What if goggles could have graphics on their lenses? And so, the idea for ALL SZN was born.

Our mission became clear: Discover why no one else was doing this, determine if it was possible, and bring this innovative idea to life.

Embracing our curiosity and entrepreneurial spirit, we went to the drawing board. We started with research and found that no one else was offering this concept in the market. This was both exciting and daunting, as we realized we might be embarking on an unprecedented journey.

However, we didn't let that deter us. We figured out a way to make it happen without compromising the goggles' functionality and your vision. At ALL SZN, we set out to create goggles with holographic lenses that don't hinder your vision, eye-catching and unique designs, interchangeable lenses with magnetic functionality, long-lasting comfort, and eyewear suitable for all ages and skill levels, that can be enjoyed ALL SZN long.

After numerous prototypes, unforeseen manufacturing challenges, well-deserved days on the slopes, and some après-ski celebrations, we are thrilled to introduce ALL SZN goggles and gear to our loyal supporters. If you're here, we appreciate you and encourage you to never take life too seriously. Instead, get outside and enjoy every SZN to the fullest.