The attraction of snow-covered slopes and the thrill of skiing down pristine white mountains have captivated us for centuries. However, the transformation of this winter pastime into the organized, accessible sport we know today owes much to the pioneering ski resorts that first dotted landscapes in the early 20th century. As we explore these historic milestones, we'll also see how ALL SZN, with its innovative ski goggles, is setting new standards in the skiing world, combining the traditions of the past with the cutting-edge technology of the future.

The Birthplace of Ski Resorts

One of the world's first recognized ski resorts opened in 1908 in the Norwegian village of Holmenkollen, home to the iconic Holmenkollen Ski Jump. This resort set a precedent, showcasing the potential for ski tourism and the infrastructure required to support it. However, it was the Alps that became the cradle of ski resort development, with countries like Switzerland, Austria, and France leading the way.

1951 Photo of Norwegian Holmenkollen Ski Jump

Switzerland's Pioneering Spirit

Davos, in Switzerland, claims the title of the world's first ski resort, with the Branger Hotel launching a dedicated winter program for skiers as early as 1880. However, it was St. Moritz, another Swiss gem, that truly revolutionized winter sports by hosting the second Winter Olympics in 1928, firmly establishing itself as a premier destination for ski enthusiasts.


Photo of Brothers Tobias and Johann Branger

France and Austria Join the Fray

Chamonix, nestled in the French Alps, gained international fame after hosting the first Winter Olympics in 1924. This event not only highlighted the beauty and challenge of the Alpine landscape but also marked Chamonix as a foundational pillar in ski resort history. Meanwhile, Austria's Arlberg region, with St. Anton as its crown jewel, became renowned for developing the skiing technique and culture, further cementing the Alps' status as the heartland of winter sports.

1924 Winter Olympics

© IOC. Photo of Winter Olympics 1924.

The American Ski Revolution

Across the Atlantic, the United States was not far behind. Sun Valley, Idaho, became America's answer to the European ski haven. Opening in 1936, it introduced the world's first chairlift inspired by James Curran, revolutionizing ski resort operations and making the sport more accessible to the masses. We also owe credit to Felix Schaffgotsch, the man who discovered Sun Valley.

Felix Schaffgotsch and Averell Harriman stand in front of Sun Valley Lodge in 1936. Photo courtesy The Community Library, Regional History Department.

ALL SZN: Carrying the Torch Forward

As these historic resorts laid the groundwork for ski culture and infrastructure, ALL SZN is taking the legacy forward with its revolutionary ski goggles. Incorporating monographic lens technology, magnetic lens attachments, and anti-fog features, ALL SZN goggles represent the next leap in skiing technology. Just as the first ski resorts made the mountains accessible, ALL SZN makes them more stylish, ensuring that skiers of all levels can experience the slopes with a little flare.

A Future Built on Tradition

The story of the first ski resorts is a testament to human ingenuity and the love for winter sports. As we look back on these pioneers, we also look forward to the innovations that continue to push the boundaries of what's possible on the slopes. ALL SZN stands at the forefront of this evolution, blending the heritage of skiing with the future of performance gear. ALL SZN is not just a part of skiing history; it's actively shaping its future, ensuring that the legacy of those first ski resorts continues to inspire and evolve for generations to come.

In the spirit of those trailblazing resorts, ALL SZN is committed to enhancing the skiing experience. As we carve our paths on the mountains, we carry forward the legacy of innovation and passion that has always been at the heart of skiing.

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